Elements of a Professional Cover Letter
If you are a job seeker, in addition to having a resume, you must have a professionally written cover letter. The purpose of a cover letter is to address the recruiter directly and convince them why you are interested in the advertised job. Thus every cover letter must be customized as per the job description.
Unlike a resume which has a standard or formal structure, a cover letter gives the job seeker more freedom to be creative in their writing and use relevant words to impress the recruiter. Thus after reading your cover letter, the hiring manager must have a good impression of you and have a clear idea of why you want the job (apart from the salary) and your qualifications.
Structure of a Professional Cover Letter
For a scholar writing a cover letter for the first attempt yet, they have no clue which is the ideal structure, you might look at samples. Templates provided by trustworthy sites can also guide you. The way you format the job document is crucial since it determines which written content the recruiter shall see first. Dividing the written words into short sections also works to make it easier for the employer to grasp where to find specific content. Some standard sections to include in a cover letter are:
- Applicant contact details
- Recipient contact information
- Relevant work experience
- Job expectations
- Sign off
Take note that the greetings must be among the initial things to incorporate in a cover letter, as well as contact details including those of the hiring manager. When in doubt, look at salutation examples. Start the introductory section by talking about where you discovered the advertised vacant post. Was it through a personal referral, the internet, or a classified advertisement?
The body must be divided into subdivisions where the middle section has to talk about the appropriate qualifications and hard skills that qualify you to work in that department. Use another section to demonstrate any soft skill you have and the last section to clarify your job availability. End by indicating your anticipation for a response or getting an interview call.
Importance of Keywords
Including specific keywords is not just for a resume but also for a superb cover letter, especially if the application is done online. In this case, your cover letter is going to be amongst the hundreds, if not thousands, that a recruiter will come across. To beat the competition, use keywords that portray you in a good side to the employer. For instance, descriptive adjectives should be included in any section where you talk about yourself or the employer.
While keywords will change depending on a specific advertised role, incorporating general concepts that detonate to crucial skills works to capture a hiring manager's attention. Words such as multitasking, communication, problem-solving, and hard working can fit all cover letters. Use unique phrases to reflect the work description. For example, is an employer wants a finance administrator with commercial awareness, make sure you incorporate the word commercial awareness in that specific cover letter.